Fall has officially arrived, and that means the holidays are right around the corner. For many, the holiday season represents a time for giving – from gifts for friends and family, to canned goods, and a few dollars shared with those in need.
To support local businesses that want to give back to their communities, Soltado Tequila has kicked off their first annual ‘Cocktails for a Cause’, donating a percentage of sales to charities across the country. From organizations that provide assistance to breast cancer survivors, to local food banks and homeless assistance programs, each of these charities were chosen by Soltado Tequila’s venue partners, and will receive a donation on their behalf.
Giving back to local communities is a central part of Soltado Tequila’s core mission and values. “This is our first year with the campaign, and we want to show our support to those who are supporting us as a new brand”, says owner, David Weissman. “Each of these charities were selected personally by our venue partners, and through the sale of our cocktails, we’ve created an easy way for customers to do good for worthy causes this holiday season.”
The promotion kicks off during October for Breast Cancer Awareness Month, and will continue through the end of November 2016. Consumers can support the promotion by purchasing a specially themed ‘cocktail for charity’, featured on the menu at various food and beverage establishments.
Below are three recipes from participating venues, as well as their favorite charities for the season.
Jimmy’s Café Con Caliente
Cassandra Rosen, Jimmy’s No. 43
- 5 oz Soltado Spicy Añejo Tequila
- 4 oz cold coffee
- 1 oz Rumchata
- 2 oz cinnamon cream (cream, plus ½ oz cinnamon simple syrup)
- Garnish: cinnamon
Add the coffee, Soltado Tequila, cinnamon cream, and Rumchata to a shaker with ice, shake. Pour into a tall glass. Top with cinnamon.
Charity: The Tutu Project
The Tutu Project is committed to raising funds for breast cancer thrivers, survivors, and their families.
Twice a year, The Tutu Project releases grants to other like-minded organizations, sharing resources and support across the globe. Donations have assisted over 11 additional non-profits and charitable organizations.
Oceane Galtie, Gaby Brasserie at The Sofitel NY
- 1oz Soltado Tequila
- 1oz sweet wine
- Splash grapefruit juice
Shake with ice, serve in a chilled martini glass. Garnish with grapefruit twist.
Charity: Bowery Mission
Founded in 1879, The Bowery Mission‘s purpose and goal have been to provide help and hope to New York’s homeless and impoverished citizens. This Thanksgiving, they plan to feed over 11,000 people in the New York area.
Sweet & Spicy Pink Margarita
James Kreucher, Fort Lauderdale Marriott Pompano Beach Resort & Spa
- 1.5 ounces Soltado Spicy Añejo Tequila
- 1.5 ounces fresh strawberry puree
- 1 ounce lime juice
- 1 ounce simple syrup
- Cinnamon and pink sugar rim
- Garnish: Strawberry and jalapeno slice
Dip the rim with cinnamon and pink sugar. Shake up all ingredients, and pour over ice. Garnish with a strawberry and jalapeno slice.
Charity: American Cancer Society’s Relay For Life, Florida Division
For more than a century, the American Cancer Society (ACS) has worked relentlessly to save lives and create a world with less cancer. With your support, they help people fight back against cancer.
Does your restaurant or bar want to get involved in Soltado’s Cocktails for a Cause? Contact FK Interactive for more information, or call 321-285-6225, to find out how your location can participate.